What Macca’s Really Needs


Photo credit: Courier Mail

Photo credit: Courier Mail

My newest idea is to bottle the sweat of Corporal Ben Roberts-Smith and market it globally. It’s called SASrade and is preservative free with no added sugar.

In case you haven’t heard of this Aussie hero, here’s the back story.

Corporal Roberts-Smith is the country’s most decorated soldier with a Victoria Cross and a medal for gallantry for extreme heroism under fire. Gobsmacked yet?

A world ready for SASrade

This 35 year old recently announced his retirement to swap battlefields for boardrooms. He plans to bring his fighting and leadership skills to help Aussie businesses strengthen their culture and resilience.

Photo credit: Wikimedia

Photo credit: Wikimedia

After hearing this, I had a light bulb moment. Corporal Roberts-Smith is the best person for the job. After all, as a former patrol leader in the Special Air Services Regiment (SAS), which undertakes complex and dangerous operations, his leadership and strategic skills must be razor sharp.

I know there are markets Down Under and worldwide, business and otherwise, ready for my bottled sweat of Corporal Roberts-Smith. You’d better say something nice about SASrade, Yumi Stynes and George Negus.

Pairings waiting to happen

Take a closer look at these pairings which I reckon could bring awesome positive change everywhere:

Photo credit: Mirror UK

Photo credit: Mirror UK

Malala Yousafzai and Macca’s

Aged 16, this brave advocate for girls’ education can share her wisdom with Macca’s to encourage fast tracking of healthier options to its menu. Yousafzai knows how to walk the talk, champion a real solution and is not afraid she’ll lose supporters to bring positive change, right now.

Yousafzai is also the youngest contender for this year’s Nobel Peace Prize which leaves me totally gobsmacked.

Homeless people and science school teachers

Homeless people living on Sydney’s streets, the ones I’ve talked to, know about life, solving real problems and thinking outside the box; the stuff that great science relies on.

The homeless could inspire science school teachers to make their subject more interesting and relevant just by reminding them of what makes great science. It’s that simple. And, we really need more students following science careers to keep innovation alive. No Walter White’s OK?

Maybe this pairing would also result in lots more people, like you and me, willing to help the homeless in sustainable ways.

Photo credit: E News

Photo credit: E News

Kim Kardashian and jobseekers

KK can advise jobseekers how to get ahead in three simple steps:

  1. Repeat: ‘I give my best, I give my best, I give my best’
  2. Create moments to grab and hold the attention of prospective clients or employers
  3. Constantly re-invent yourself or upgrade your skills

Optional extras: make a sex tape and stage a fake marriage. Hey: I didn’t say what kind of job.

Bollywood and rail employers

Mega star Shah Rukh Khan could lead the Bollywood charge in showing rail bosses and their employees how to enchant customers. Are you listening Sydney Trains? Bollywood’s unique techniques would leave commuters upbeat, charmed and happy. Check out the dancing cop from Rhode Island at You Tube: http://tinyurl.com/lry3w3y

  • What other pairings would you like to see?
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